Flickr Badge

Wednesday, May 23, 2007

Advertising to the new consumer

Russell Buckley has a nice post pointing to a new Microsoft video about a "break up" between the old advertisers and the new consumers.

Old advertising was all about bombarding the consumer with messages, but what the new consumer wants is to have a dialog. Now, this is not news if you have read the Cluetrain Manifesto or any of the stuff that followed it, but it probably is news for a lot of traditional advertisers.

The new advertiser will be talking to their customers via blogs, message boards and social networks, especially if their target market hangs out online.

1 comment:

Unknown said...



The agency follows a strict selection procedure and each and every female interested in joining us need to meet the essential conditions and fulfill the eligibility criteria. Russian Call Girls in Gurgaon we have and There is a long list of elite customers who has blind faith in us. It is because of the uncompromising terms and conditions that we strictly follow to ensure highest level of privacy. Check our other Services...
Russian Escorts in Gurgaon
Call Girls in Gurgaon
Escorts in Gurgaon
Escorts Service in Gurgaon
Russian Call Girls in Gurgaon